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After a over 2 years of doing blog work for people, I figured it was time to hone the lessons learned into a blog of its very own.
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Wednesday, November 19th, 2008
Lately, I have been working with clients who have more than 4 goals on their website.
As we know, there are multiple goals a website can have, but what happens when 4 isn’t enough? (more…)
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Tags: analytics, goals, Google, google+analytics, traffic, web+traffic
Posted by Stephanie Cockerl in Google, web analytics |
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Tuesday, November 18th, 2008

We interrupt our regular scheduled blog post, with a topic that has been on my mind as well as everyone’s else for quite a while, saving money.
A few months ago, I written about how Grandma sends me to get the Sunday paper. She actually reads the paper while, I go straight for the coupons and circulars.
Lately, I have not been only clipping coupons offline, but also online as well.
There are a few online resources that are helping people save a few bucks, which is more than a statement in this day and age. (more…)
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Tags: coupons, saving money
Posted by Stephanie Cockerl in retail, unWired |
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Monday, November 17th, 2008
Over at Mama’s Keeper, Gram poses the question “What if people don’t have computers?” I wanted to expand on this and ask, what if people still received paper bills? Are those bills easy to read not only for elderly, but also for those who have trouble reading small print, regardless of age.
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Tags: bills, customer service, invoices
Posted by Stephanie Cockerl in customer service |
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Friday, November 14th, 2008

As Google stated, the flu going around. Here in Gotham (NYC) there has been many variations of the cold. My version is the sore throat that made my voice disappear.
In addition to following my own advice from watching videos online and jotting down my ideas, I decided that this was a good time to focus on things that don’t require vocal cords.
(more…)
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Tags: organizing, reflection, voice
Posted by Stephanie Cockerl in Freelance Diary, Grandma, Mom, lessons from the field, rants |
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Thursday, October 30th, 2008
This post is a continuation of what I wrote in June.
At first glance, one would not think of Facebook as a professional networking site. When I finally signed up over a year ago, I was shocked at the number of business contacts that I had that were already on Facebook. I quickly learned that I had to learn how to keep professional and personal sides of my Facebook account separate.
Here are a few tips that have helped me keep my two worlds apart: (more…)
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Tags: Facebook, personal, professional, social media, social+networking
Posted by Stephanie Cockerl in Facebook, social networking |
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Tuesday, October 28th, 2008

Grandma used to take me inside the voting booth when I was little. She wanted to make sure that I understood the voting process and how important it is to be heard. With the General Election being less than a week away. I cannot begin the stress the importance of getting kids involved and aware of voting.
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Tags: election, Grandma, vote, voting
Posted by Stephanie Cockerl in philanthrophy |
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Tuesday, October 21st, 2008
In today’s environment, it is more important that ever to keep on top of your skills.
You may recall the article I was quoted in back in 2003 about how I branched out got certifications and began teaching. (more…)
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Tags: Blogging, search engine optimization, seo, social+bookmarking, social+media
Posted by Stephanie Cockerl in Books, EBooks, Training |
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Saturday, October 18th, 2008
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Tags: branding, Marketing, nametags
Posted by Stephanie Cockerl in Marketing, Newsletter, branding |
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Saturday, October 18th, 2008
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Tags: domains
Posted by Stephanie Cockerl in Newsletter, domains |
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Saturday, October 11th, 2008


Checking Woot! has now become a daily habit. Good thing because on one such day, I found Neat Receipts on Woot! and I’ve caved once again. I was able to scan my 50 something receipts in about an hour.
Neat Receipts also does business cards and documents. Now I also have something to deal with the ever growing pile of business cards on my desk
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Tags: neat+receipts, woot
Posted by Stephanie Cockerl in technology |
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