November 2005
You are browsing the archive for November 2005.
Yahoo Ad on a Google AdSense Panel – Keep your friends close and your enemies closer…
Is this is your first time here? Consider subscribing by RSS or by email. Thanks for visiting!While perusing the web, I came across a Yahoo! Search Engine Marketing ad on a Google AdSense Strip. I guess that the saying “Keep your friends close and your enemies closer” holds true.
Marketing & Publicity
E-mail signatures
This is the most inexpensive way to let people know about your site. Encourage your members to include the website address in their e-mail signatures, especially for officers.
A template of this is:
Name
Position (if applicable)
Organization Name
Chapter Designation (if applicable)
e-mail address
website address
An example of this is:
Name
Webmaster
GreekDeveloper
info@greekdeveloper.com
http://www.greekdeveloper.com
E-mail newsletters
Another way you can get the word out is [...]
Other Alternatives
Posters, Flyers & Print
Include the url of your website on posters, flyers, business cards and print articles. Ask school papers and publications to include it as well. It can own help your organization [...]
Search Engines
If you want to attract a wider audience to your site, it is good to post your website to search engines. Almost every search engine has a page were you can add a url, description and a designated category for your site.
Of course, you can also input search tags on your webpages. Here’s how:
Include the [...]
Maintenance Tips
Keep your website current
It is important to keep webpages current, especially events, and officer/alumni listing pages.
Contact Information
Always make sure the contact information is easy to find, i.e. an e-mail address, a geographical address and/or a phone number so that your vistors have alternate means of communication.
Images
It is recommended to include image alternate text, [...]
