By Stephanie Cockerl on November 27, 2005
Are you a nextSTEPH subscriber? The monthly newsletter provides insights and tips to take your website and more to the nextSTEPH. Subscribe Today. Already subscribed? Then become a fan. While perusing the web, I came across a Yahoo! Search Engine Marketing ad on a Google AdSense Strip. I guess that the saying “Keep your friends [...]
Posted in Marketing, search engine marketing | Tagged adsense, Google, over the edge, pay per click, search engine marketing, search+engine+marketing, sem, yahoo
By greekdeveloper on November 24, 2005
E-mail signatures This is the most inexpensive way to let people know about your site. Encourage your members to include the website address in their e-mail signatures, especially for officers. A template of this is: Name Position (if applicable) Organization Name Chapter Designation (if applicable) e-mail address website address An example of this is: Name [...]
Posted in email marketing, GreekDeveloper | Tagged email marketing
By greekdeveloper on November 24, 2005
Posters, Flyers & Print Include the url of your website on posters, flyers, business cards and print articles. Ask school papers and publications to include it as well. It can own help your organization get more exposure. Word of Mouth If you are not confident about your website, then how can you convince others to [...]
Posted in GreekDeveloper, Marketing | Tagged online marketing
By greekdeveloper on November 24, 2005
If you want to attract a wider audience to your site, it is good to post your website to search engines. Almost every search engine has a page were you can add a url, description and a designated category for your site. Of course, you can also input search tags on your webpages. Here’s how: [...]
Posted in GreekDeveloper, search engine optimization | Tagged search engine optimization
By greekdeveloper on November 24, 2005
Keep your website current It is important to keep webpages current, especially events, and officer/alumni listing pages. Contact Information Always make sure the contact information is easy to find, i.e. an e-mail address, a geographical address and/or a phone number so that your vistors have alternate means of communication. Images It is recommended to include [...]
Posted in GreekDeveloper