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web analytics

Stats Showdown from WordCamp NYC

By Stephanie Cockerl on November 14, 2009

Are you a nextSTEPH subscriber? The monthly newsletter provides insights and tips to take your website and more to the nextSTEPH. Subscribe Today. Already subscribed? Then become a fan. Stats Showdown – WordCampNYC 2009View more presentations from nextSTEPH. My presentation, “Stats Showdown” from WordCampNYC is now posted. Download here. Here’s what people thought about the [...]

Posted in Speaking, web analytics, WordPress | Tagged analytics, web analytics, wordcampnyc, WordPress | 1 Response

When 4 goals aren't enough

When 4 goals aren’t enough

By Stephanie Cockerl on November 19, 2008

Lately, I have been working with clients who have more than 4 goals on their website. As we know, there are multiple goals a website can have, but what happens when 4 isn’t enough?

Posted in web analytics | Tagged analytics, goals, Google, google+analytics, pay per click, traffic, web analytics, web+traffic | Leave a response

Another day, another T-shirt

Another day, another T-shirt

By Stephanie Cockerl on October 8, 2008

I was lucky enough to win an SMX T-shirt from SMX East this week. How often does a girl get 2 shirts in one week without having to pay for them?

Posted in Conferences, search engine marketing, search engine optimization, web analytics | Tagged analytics, new+york, pay per click, ppc, search engine marketing, search engine optimization, sem, seo, smxeast, t-shirt, web analytics | Leave a response

Web Analytics – a case of checks and balances

By Stephanie Cockerl on June 11, 2008

ClickZ had a article this morning that appeared in my mailbox entitled, “Are Two Web Analytics Tools better than One“. The article does a great job at looking at factors “outside of the box”. However, for small businesses and non-profits, this can be daunting to consider.

Posted in Newsletter, web analytics | Tagged analytics, checks+and+balances, measurement, web analytics | Leave a response

How can I tell when people add me to their favorities list?

By Stephanie Cockerl on June 9, 2008

Welcome to another installment of Ask nextSTEPH. Today’s questions comes through a reader via my Squidoo lens. I am looking for direction on how to track visitors that have added my site to their favorites list. Or get html for a popup window that opens after visitors add my site to their favorites list. ” [...]

Posted in Ask nextSTEPH, Newsletter, web analytics | Tagged bookmarks, del.icio.us, digg, social+bookmarking, Technorati, visitors, web analytics | Leave a response

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This blog contains the opinions of Stephanie M. Cockerl and the content contained here does not represent the policies and/or opinions of her clients, contractors or associates.

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