Over the weekend, I stumbled upon this post: 5 Things I Would Tell a Social Media Professor.
Being that I did teach two marketing courses as an adjunct professor, the logical choice would be to include it as part of an internet marketing course or a general marketing course.
One could also argue that its also a good idea to have an online reputation management course, but that’s a post for another day.
If you look at it, if you asked a professor 5 years ago if Internet Marketing should be its own course, it would have been quickly disregarded. Now there are multiple internet marketing courses in on-line, offline and hybird formats.
I think its a bit pre-mature for it to be its own course at this point. However, I’m saying in those famous words, never say never.