Was changing my business name from my name to “nextSTEPH”, 6 years ago. Have you made any decisions that have … More
Category: branding
Are Baseball Uniforms going in the NASCAR way?
Peach uniform, originally uploaded by i_am_jared. Sports is a topic that I normally, don’t cover here, but when it intersects … More
Using nametags as a branding opportunity
Its still conference season in the Big Apple. So much so that there have been various events on the same … More
Local NYC radio stations getting personal with postcards
Not even hours after returning from the eduWeb 2008 conference, I find a postcard in my mailbox from a local … More
Why companies should forward all their 800 numbers
I cannot take full credit for this post. Gram woke me up this morning to ask me to order something … More
Ode to Stephanie
Most people evaluate where they have been, where they are going and plan what they want to do when their … More
Has one local New York City college gotten too personal in marketing to prospective students?
As seen on TV
Grandma heard about these sites on TV Overstock.com, Smartbargains.com
