Cleaning up SEM/PPC campaigns is like cleaning out the refrigerator

I was cleaning out my refrigerator over the weekend. Realizing that some items have gone bad is always disappointing. One … More

How to Re-Discover Your Website

Some folks have today (Columbus Day in the US, Canadian Thanksgiving) off. Others are on the job. Regardless of … More

No matter what side of the fence that you’re on, we can all agree that social media has made an … More

It always amazes me how folks advertise on AdWords with a subdomain instead of their own domain. Would it … More

Is anyone surprised by this? Is it the same deal on a Mac?

Google recently released AdWords for Mobile, where one can view and make changes to accounts. Personally, I wouldn’t feel confortable … More

I was quoted today in an article from Web Worker Daily. Learn more about what others say about what it … More

This would be a good time to review whether or not mobile marketing is in your strategy.

I was lucky enough to win an SMX T-shirt from SMX East this week. How often does a girl get … More

“You are never done.” This is the mantra of most search engine marketing professionals. You can just set it and … More